As part of the Marketing team, your work will include:
- Managing our corporate website
- Writing articles about the problems our software helps companies solve
- Utilizing SEO techniques to improve Google search rankings for our website pages
- Conducting industry research and creating meaningful articles on how our software addresses those problems
- Creating case studies highlighting our clients’ success stories
- Developing content for social media platforms such as LinkedIn and Twitter
- Creating videos for our YouTube channel
- Collaborating with external websites, publications, trade journals, and industry forums to promote our software
- Analyzing Google Analytics data to improve website lead generation
- Assisting in the formulation of strategies to establish a lasting digital connection with Clients
- Launching optimized online advertisements through platforms like Google AdWords and Linkedin to increase company and brand awareness
- Actively participating in SEO efforts, including keyword and image optimization
- Preparing online newsletters and promotional emails and distributing them through various channels
- Providing creative ideas for content marketing and website updates
- Collaborating with designers to enhance user experience
- Measuring the performance of digital marketing efforts using Web analytics tools like Google Analytics
- Staying updated on online marketing trends and ensuring strategies remain up-to-date
Desired Candidate Profile
You should have a good understanding of the English language and excellent oral and written communication skills. You should also have the ability to understand difficult business problems and explain them in simple words.
As you’ll be working with our team members who actually help large companies solve complex financial problems using our software, you should be able to speak with them and understand the problems and solutions we build so as to create meaningful content around them for posting on our website and social media platforms.
Education
Bachelor’s or Master’s degree in any specialization. BA/BMS/BMM candidates will be preferred.
Number of Years of Experience
0-1 years of experience in digital marketing or content writing.
Selection Process
Step 1: If the job description interests you, please try to solve the assignment mentioned in the below document
https://drive.google.com/file/d/1Wj0BzI_vC-1I1yIVA4kmbvDDE0x3jCcj/view?usp=sharing
Step 2: Submit your assignment on the email ID mentioned in the above document
Step 3: We’ll review the assignment & if we find it compelling then we’ll schedule a video interview via Google Meet
Step 4: We’ll take a 30 minute video interview
Step 5: After the interview if we think you’ll be able to do the work as per this job description, we’ll confirm it to you
Step 6: If you are keen to join us, you can accept the offer and join as soon as you can!
It is a full-time work-from-office role from our office in Malad West, Mumbai (near Infinity Mall on Link Road).